On June 19th, Canada had its famous Much Music Video Awards (MMVA) and guess who stole the show? DRAKE.
The artist took home five trophies (after being nominated for 7) all for his viral sensation that is “Hotline Bling.” He won Video of the Year, Best Hip-Hop Video and Best Director win for Director X. He also took home the coveted Most Buzzworthy Canadian award.
It was extremely interesting to find though that the 6 God himself was not in attendance of the show in his hometown of Toronto. Presenter Amber Rose fended for him by noting: “[Drake] wanted to come. He’s shooting a video in the Dominican Republic right now but he told me personally that he loves you guys so much and he wishes he could be here.” Drake was there last year, but I guess he has no controlla over his work.
Drake wasn’t the only OVO soldier winning that night though. Majid Jordan was awarded the Best MuchFACT Video award for “My Love” with Drizzy and Best Post-Production for “Every Step, Every Way.”
The night was filled with celebration, but it was also politically charged as it made pop singer, Nick Jonas, give a shout-out and dedicated his Best International Artist of the Year Award to the Orlando shooting victims and their family, saying “this is for all the families and victims of the shootings recently. We love you and you are not forgotten.” Pretty Little Liars star, Lucy Hale, also commented on the recent debate about transgender bathroom rights, telling model Gigi Hadid Hale that Canadians “have no issues with bathrooms,” while former model Amber Rose said the peace sign best exemplified Canadians and their behavior and personalities.
In not so Canadian news, Drake even got to rejoice in the fact that he broke the record for Most Weeks Atop Billboard Artist 100 by a Male!
As his album Views continues chill on the rooftop of the Billboard charts, Drake came into the MMVAs Sunday leading the squad of music nominees along with singer-songwriter Alessia Cara, who also had 7 nominations. However overall, Cara only took home one trophy for Best New Canadian Artist.
Amazing that Drake even RKO’ed The Weeknd, who had six MMVA nominations in all and only won the Best Canadian Single of the Year for “Can’t Feel My Face.”
Artists who performed that night included Hailee Steinfeld performing “Keep on Coming Back For More” duet with Shawn Hook, Hedley’s Jacob Hoggard singing “Lose Control” and Cara presenting “Wild Things.” Even duos like Macklemore & Ryan, Tegan and Sara performed, as well as, July Talk on a brightly lit LED stage with rainbow paint and Pride eyemask makeup.
Canadians continued to feel the love with the immense amount of compliments they were receiving from artists. “You guys are super peaceful up here, for sure,” Hale said. Even Ben “Macklemore” Haggerty wanted to be Canadian, telling the crowd after he won the Best International Duo or Group of the Year Award, that his wife Tricia Davis is a dual citizen and “so now that I have this award, I’m pretty sure I’m Canadian now.”
The show went on. In addition, Fifth Harmony was named the Best Buzzworthy International Artist or Group and the Fan Fave International Group Award, and Shawn Mendes and Camila Cabello won for Best Pop Video and the Fan Fave Video award for “I Know What You Did Last Summer.”
As for EDM, the Best EDM/Dance Video reward went to Grandtheft, featuring Lowell, for “Quit This City” and The Strumbellas won Best Rock/Alternative Video for “Spirits.”
U.S.-based iHeartRadio, formerly known as Clear Channel, also had the chance to commemorate their recent signing of an exclusive pact with broadcaster Bell Media to launch its brand in Canada by this summer! So, I guess that makes them Canadian now too?
The MMVA’s were a night to remember with a lot of talent and a lot of musical commotion! Can’t wait for next years, and congratulations to all of the winners and nominees. And Get ‘Em Drake!